How do toys affect children’s identity?

Toys, and the way we play with them, act as a rehearsal for adulthood. Toys impact the identities of children by encouraging certain skills and traits. Traditionally (not to mention broadly) speaking, toys for boys have been focused on action and conflict, whereas toys for girls have usually been marketed as nurturing or beauty-related toys. It’s for this exact reason that children need to be exposed to a variety of toys. This is why the LEGO Group is committed to making play more inclusive by ensuring that children’s ambitions and playtime are not limited by gender stereotypes.

Do toys enforce gender stereotypes?

Toys influence the development, cognitive and social skills of children and can contribute to gender stereotypes. Stereotypically ‘feminine’ toys have in the past been related to nurturance, care, beauty and attractiveness, whereas stereotypically ‘masculine’ toys are usually focused around technology, competition, aggression, construction and action. These stereotypes can influence how children play, their behavior, and can even impact education outcomes, career pathways and interpersonal relationships. We at the LEGO Group are very aware of the power of gender stereotypes and that’s why every toy we make today, we make for every child. It is our mission to steer clear of stereotypes in both our product design and marketing. If you’d like to learn more, please refer to our joint research with the Geena Davis Institute on the subject . We also enjoyed reading this study by PNAS.

What are non-gendered toys?

Non-gendered toys are those which do not reinforce or reflect stereotypical ‘masculine’ or ‘feminine’ stereotypes. Either by the qualities they encourage, the skillsets they require, their color, their appearance, right down to the kids shown playing them on the packaging. Instead, they promote a range of interests and possibilities. We like to think that the biggest difference between our sets is simply the age range they are aimed at.

Do kids prefer gendered toys?

No boy is born with some kind of biological preference for blue things, as much as no girls are born with a preference for pink things. The gendering of those colors – and of toys in general – is a societal development. According to a study conducted by the LEGO Group, girls are slightly less restrained by typical gender biases than boys. 74% of boys compared to 62% of girls believe some activities are meant ‘just’ for girls, with others meant for boys. At the LEGO Group, we aim to break these gender stereotypes by encouraging kids to play with sets from all of the ranges we have to offer, for example, by categorizing our sets by factors such as age range, interest and price.

Are LEGO® sets for girls or boys?

All LEGO® toys are for all kids, however they identify themselves.

Is LEGO® City for boys or girls?

Just like all our other toys, all LEGO® City sets are for all kids, however they identify themselves.

Is LEGO® Friends for boys or girls?

LEGO® Friends is great for kids who like deep character development as a way to discover and explore their own personality and interests. That passion can be equally strong in all children.

What are the best toys for toddler girls?

The best toys for toddler girls are those that will help her develop her creativity and imagination as well as her social, emotional, and fine and gross motor skills. At the LEGO Group, we know that Learning through Play is an important part of your child’s life, and we encourage you to choose options that are safe, age-appropriate and promote development. For more ideas and activities on how to help your little girl learn through play, explore our Families guides.

What are the most popular toys for girls?

The most popular toys for girls are the ones that will spark her interests ! Each girl is unique and has her own passions, so the best way to choose a toy for a girl is to look for something that will excite and challenge her. Still looking for the perfect set? Check out our collections of birthday and holiday gifts for girls .

How do I choose toys for girls?

When choosing toys for girls, consider things like age-appropriateness, safety and durability, and of course the child’s interests and passions! You can also look for toys that develop a child’s skills and inspire creativity. And importantly, don’t forget to have fun!

Toys for Girls

Searching for the best LEGO® toys for girls? All LEGO sets are for girls, and if you’re stuck for inspiration, you’ll find some great ideas here. We have something for kids of every age and interest, from animals to gaming. Girls can create LEGO brick versions of their favourite characters with BrickHeadz™, and discover creative builds with Creator 3in1 sets. They can practise creative storytelling and role-play with toys from unique LEGO themes such as Friends, City and LEGO DREAMZzz™ sets. Girls with a passion for vehicles and engineering will love building realistic models from our LEGO Technic and Speed Champions ranges. We also have ideas for gifts for girls and boys for an upcoming birthday, Christmas or special occasion. For more LEGO fun, check out our toys for boys. And if you’re looking for toys for a particular age, explore toys for kids aged 6+, 9+ and 13+.

5+
177
4.9
Arendelle Frozen Castle
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617
4.7
Hagrid™ & Harry's Motorcycle Ride
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4+
165
5.0
Gabby's Kitty Care Ear
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529
4.9
Moana's Adventure Canoe
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4+
498
4.1
Gabby's Dollhouse
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204
4.5
Hogwarts™ Castle: Charms Class
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10+
702
4.5
Wednesday Addams Figure
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9+
524
4.9
Maleficent's and Cruella De Vil's Dresses
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9+
945
4.5
Welcome to Emerald City
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740
4.6
Glinda & Elphaba's Dormitory
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730
4.7
Stitch
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10+
558
4.8
Elphaba & Glinda Figures
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8+
326
5.0
Cute Bunny
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288
4.8
Wild Animals: Pink Flamingo
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407
4.9
Playful Cat
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9+
373
4.8
Petite Sunny Bouquet
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7+
428
4.9
Horse and Pet Vet Clinic
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7+
145
4.9
Magical Unicorn
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120
4.7
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8+
430
4.3
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6+
375
4.8
Pet Accessories Shop
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8+
626
4.8
Wild Animals: Panda Family
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6+
110
4.8
Cotton Candy Stand and Scooter
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6+
222
4.8
Autumn’s Room
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6+
376
4.9
Heartlake City Sweet Shop
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5+
188
4.9
Creative Beach and Travel Suitcase
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7+
778
4.8
Friendship Camper Van Adventure
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8+
701
5.0
Friendship Tree House Hangout
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4+
498
4.1
Gabby's Dollhouse
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5+
177
4.9
Arendelle Frozen Castle
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Cool toys for girls

6+
268
Lucky & Penny 101 Dalmatians Puppies
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10+
1084
4.0
Klombo
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9+
358
Black Dahlia Flower
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9+
1005
Comic Book and Game Store
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9+
217
4.9
Happy Plants
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9+
685
Beautiful Horse
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9+
189
5.0
Italy Postcard
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10+
665
5.0
The Creeper™
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7+
225
Wild Animals: Tropical Toucan
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9+
518
5.0
Chomping Monster Book of Monsters
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10+
897
Ferrari FXX K
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9+
1371
Medieval Horse Knight Castle
€119,99
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14+
2387
The Temple Bounty
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8+
984
Spinosaurus & Quetzalcoatlus Air Mission
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12+
1088
Battle Droid™ with STAP
€129,99
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8+
1941
The City Tower
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14+
1650
5.0
The Guardian Dragon
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Shopping for a specific age or budget?

Creative toys for girls

Whether it’s stunning wall art, funky storage spaces or even friendly bracelets, find sets that will get kids creating endlessly.

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Toys for girls aged 6+

5+
450
5.0
Creative Pets
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9+
1743
4.6
Message Board
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18+
2615
4.7
Vincent van Gogh – Sunflowers
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8+
363
4.8
Typewriter with Flowers
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1½+
85
4.2
Deluxe Brick Box
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5+
450
4.9
Creative Space Planets
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Animal Toys for Girls

From stripy tigers and mysterious sea creatures to ancient dinosaurs and magical dragons, there’s something here for every animal-loving kid.

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Toys for girls aged 2+

9+
667
4.9
Forest Animals: Red Fox
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9+
755
4.8
Majestic Tiger
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8+
421
4.9
Sea Animals
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9+
780
4.9
Wild Safari Animals
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6+
268
Lucky & Penny 101 Dalmatians Puppies
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9+
715
4.8
Medieval Dragon
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7+
428
4.9
Horse and Pet Vet Clinic
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18+
1710
4.8
Tuxedo Cat
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Gifts for Girls

Searching for exciting gift ideas for girls aged 18 months to 9 years old and up? Find the best LEGO® sets for girls right here…

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Toys for girls aged 5+

10+
702
4.5
Wednesday Addams Figure
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8+
430
4.3
Cherry Blossoms
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8+
191
4.5
Sunflowers
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120
4.7
Roses
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8+
400
4.9
The Frog House
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6+
385
4.9
Holiday Adventure Camper Van
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281
4.9
Space Robot
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18+
325
4.5
Lucky Bamboo
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LEGO® Harry Potter™ Toys for Girls

We’ve been delighting young witches and wizards for over 20 years with our magical LEGO® Harry Potter™ sets.

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Toys for girls aged 8+

7+
165
4.7
Flying Ford Anglia™
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8+
364
4.8
Hogwarts™ Castle Owlery
€44,99
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9+
723
4.8
Buckbeak™
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8+
397
4.8
Hogwarts™ Castle: Potions Class
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16+
5544
4.5
Diagon Alley™
€449,99
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9+
617
4.7
Hagrid™ & Harry's Motorcycle Ride
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10+
1601
4.7
Malfoy Manor
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158
4.9
Hogwarts™ Castle: Dueling Club
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Discover LEGO® | Disney Sets

From classic stories to modern classics, discover LEGO® sets that are sure to bring the magic of Disney into any playtime.

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Toys for girls aged 4+

7+
1560
4.8
The Magical Madrigal House
€159,99
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18+
2228
4.8
Snow White and the Seven Dwarfs' Cottage
€219,99
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Snow White and the Seven Dwarfs' Cottage
Qty: 1
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Exclusives
12+
528
4.8
Mini Disney Sleeping Beauty Castle
€39,99
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Mini Disney Sleeping Beauty Castle
Qty: 1
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18+
4837
4.8
Disney Castle
€399,99
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Disney Castle
Qty: 1
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9+
619
4.1
Moana's Flowerpot
€44,99
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Moana's Flowerpot
Qty: 1
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6+
358
5.0
Snow White's Jewelry Box
€44,99
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Snow White's Jewelry Box
Qty: 1
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9+
566
4.9
Heihei
€39,99
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Heihei
Qty: 1
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18+
2193
4.6
Disney Tim Burton's The Nightmare Before Christmas
€199,99
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Disney Tim Burton's The Nightmare Before Christmas
Qty: 1
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Exclusives
10+
176
4.9
Dumbo
€9,99
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Dumbo
Qty: 1
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Exclusives
9+
474
5.0
Cinderella's Dress
€39,99
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Cinderella's Dress
Qty: 1
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LEGO® Friends Toys for Girls

With complex and diverse characters, kids with all kinds of passions can dive into a world of storytelling with LEGO® Friends.

Learn more

Toys for girls aged 6+

8+
814
4.5
Heartlake City Water Park
€79,99
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Heartlake City Water Park
Qty: 1
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6+
409
5.0
Vintage Fashion Store
€39,99
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Vintage Fashion Store
Qty: 1
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6+
426
4.8
Heartlake City Café
€29,99
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Heartlake City Café
Qty: 1
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12+
1161
4.8
Beekeepers' House and Flower Garden
€99,99
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Beekeepers' House and Flower Garden
Qty: 1
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7+
778
4.8
Friendship Camper Van Adventure
€59,99
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Friendship Camper Van Adventure
Qty: 1
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8+
958
4.6
Heartlake City Airport and Airplane
€99,99
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Heartlake City Airport and Airplane
Qty: 1
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6+
110
4.8
Cotton Candy Stand and Scooter
€9,99
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Cotton Candy Stand and Scooter
Qty: 1
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8+
1128
4.8
Adventure Camp Tree House
€129,99
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Adventure Camp Tree House
Qty: 1
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7+
628
4.9
Adventure Camp Water Sports
€69,99
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Adventure Camp Water Sports
Qty: 1
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Best toys for 1-year-old girls

Discover the best LEGO® toys for 1-year-old girls, designed to encourage creativity, fine motor skills, and imaginative play.

Best LEGO® toys for 9-year-old girls

Whether they're exploring enchanted lands or soaring into space, there are endless adventures to be had in our collection of LEGO® toys for 9-year-old girls.

Best LEGO® Toys for 8-Year-Old Girls

Unleash a world of adventure and endless educational play with our exciting collection of LEGO® toys for 8-year-old girls.

Best LEGO® toys for 7-year-old girls

Whether they’re sailing the high seas or floating among the clouds, exciting adventures await in our fantastic collection of LEGO® toys for 7-year-old girls.

Creative girls’ room ideas

Discover a world of playful and imaginative girls' room decor with these creative LEGO® sets and products.

Best Toys for 11-Year-Old Girls

Discover the top LEGO® sets for 11-year-old girls! We have toys and sets that inspire creativity and learning, from magical castles to engineering marvels.

Best LEGO® toys for 10-year-old girls

Whether they’re heading into space or exploring scenes from their favourite films, we’ve got the perfect toys for 10-year-old girls in our epic LEGO® collection.